# SEO: Help raise awareness of AntennaPod in Google Play Store

**URL:** https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636
**Category:** Project management
**Created:** [February 3, 2021, 4:58pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636 "2021-02-03T16:58:30Z")
**Posts on this page:** 15
**Page:** 1

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### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [February 3, 2021, 4:58pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/1 "2021-02-03T16:58:31Z")

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Do we want to change the title or publisher name on Google Play, so AntennaPod can be found more easily? This thread is to continue the [discussion on GitHub](https://github.com/AntennaPod/AntennaPod/issues/3755). Make sure to read the thread there before posting here.

On Jan 2, I changed the title for German users from `AntennaPod` to `AntennaPod - Podcast-Manager`. You can find the number of acquired users in the image below. There is a general (slow) upwards trend but I do not think that the change makes a difference.

[![](https://user-images.githubusercontent.com/5811634/106749756-3a220d80-6627-11eb-9152-f2354b810f91.png) ](https://user-images.githubusercontent.com/5811634/106749756-3a220d80-6627-11eb-9152-f2354b810f91.png)

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<div class="post-metadata">

### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [February 3, 2021, 5:00pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/2 "2021-02-03T17:00:10Z")

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> [@keunes](#):
>
> I feel the lowest points in January are higher than the lowest points in December. Is it possible to get stats for a specific period, e.g. to compare actual numbers of Nov-Dec with Jan-Feb?

I think there is a general upwards trend, even before the change.

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### Author: ![Matt\_Wilkie](https://forum.antennapod.org/user_avatar/forum.antennapod.org/matt_wilkie/32/269_2.png) [@Matt\_Wilkie](https://forum.antennapod.org/u/Matt_Wilkie)
#### Post date: [February 8, 2021, 7:28am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/3 "2021-02-08T07:28:03Z")

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Definitely agree that ’ Podcast’ needs to be somewhere the search engine index looks. Whether that’s in the title or tag line or … (Shrug).

‘Ad-free’ is certainly what I use all the time when ranking unknown apps I wish to try. And then ‘open-source’, but I don’t try that as often because it just doesn’t seem to work as a keyword on the Play store.

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### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [July 17, 2021, 8:06am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/4 "2021-07-17T08:06:55Z")

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The new Google guidelines for app metadata do not permit putting features like “free” or “ad-free” into the title or developer name anymore:

> **[Updated guidance to improve your app quality and discovery on Google Play](https://android-developers.googleblog.com/2021/04/updated-guidance-to-improve-your-app.html)**
>
> Posted by Bert de Weerd and Tingmui Li, Google Play When Google Play launched in 2008, it was easy for developers to get noticed with...

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### Author: ![peakvalleytech](https://forum.antennapod.org/letter_avatar_proxy/v4/letter/p/ebca7d/32.png) [@peakvalleytech](https://forum.antennapod.org/u/peakvalleytech)
#### Post date: [July 21, 2021, 11:12pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/5 "2021-07-21T23:12:03Z")

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I have a few apps on the playstore myself, so I have some first hand experience with ASO.  
I would definitely reccomend adding a few keywords to the title. It defintely helps.  
Suggestions:  
AntennaPod - Podcast Player  
(Simple, profressional)  
AntennaPod - Ultimate Podcast Player  
(a bit on the extreme, but catchy)  
AntennaPod - Podcast for Users  
(user centric, hints at open source origin)  
AntennaPod - Podcast Player/Manager  
(Keyword heavy)  
AntennaPod - A Podcast App  
(Keyword heavy)

My vote is for  
AntennaPod - Podcast for Users  
or  
AntennaPod - Podcast Player/Manager

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<div class="post-metadata">

### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [September 13, 2021, 5:33pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/6 "2021-09-13T17:33:05Z")

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The Google developer account was just transferred from the old maintainer. I renamed the developer name to “AntennaPod Open Source Team”.

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### Author: ![keunes](https://forum.antennapod.org/user_avatar/forum.antennapod.org/keunes/32/61_2.png) [@keunes](https://forum.antennapod.org/u/keunes)
#### Post date: [September 16, 2021, 11:46am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/7 "2021-09-16T11:46:27Z")

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> [@ByteHamster](#):
>
> I think there is a general upwards trend, even before the change.

It seems the general upward trend was temporary of nature. There was a spike in March last year and around when 2.0 was released. Wondering where the March spike is from.

 ![Screenshot_20210916-133546](https://forum.antennapod.org/uploads/default/original/1X/d6aedb9bfde095eb4560ff69e6edbe6bf68c251e.png) ![Screenshot_20210916-134034](https://forum.antennapod.org/uploads/default/original/1X/d89f2098590b8ab5296b6f616a3111b88c981734.png)

> [@ByteHamster](#):
>
> I renamed the developer name to “AntennaPod Open Source Team”.

That’s a great change but I doubt it’ll have much impact on installs. On Google Play we must have it mainly from ‘regular’ users.

Can we update the name to `AntennaPod - Podcast Player`, let it be for a year, and compare pre- and post 365 day results?

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<div class="post-metadata">

### Author: ![peakvalleytech](https://forum.antennapod.org/letter_avatar_proxy/v4/letter/p/ebca7d/32.png) [@peakvalleytech](https://forum.antennapod.org/u/peakvalleytech)
#### Post date: [September 24, 2021, 7:15am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/8 "2021-09-24T07:15:27Z")

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+1 for @keunes suggestions for renaming. We should mention that it is open source in the description, not the developer name. That should be used for ASO as much as possible.

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### Author: ![ueen](https://forum.antennapod.org/user_avatar/forum.antennapod.org/ueen/32/600_2.png) [@ueen](https://forum.antennapod.org/u/ueen)
#### Post date: [October 25, 2021, 10:46am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/9 "2021-10-25T10:46:02Z")

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Here’s my search

 ![Screenshot_20211025-124046](https://forum.antennapod.org/uploads/default/original/1X/1c699ffd4065e76624a613e3d827d92b5cb0f007.png)

**Considering total installs (AP is at 500k apxm), which are very important for ranking, I doubt we could do much better by renaming.**

I guess we would need more influencers or podcasts to mention AP if we truly wanted to gain popularity. I heard it mentioned before for example it’s recommended by Lage der Nation.

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<div class="post-metadata">

### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [October 28, 2021, 6:35pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/10 "2021-10-28T18:35:16Z")

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I think AntennaPod is mainly popular in Germany. In other countries we do not have such a good ranking. Given that most other apps seem to add some features to their title, I think we could do it too. I would vote for “AntennaPod - Podcast Manager” or “AntennaPod - Podcast Player” for now. The title then has to be translated, so we have to add it to Transifex.

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<div class="post-metadata">

### Author: ![tonytamsf](https://forum.antennapod.org/user_avatar/forum.antennapod.org/tonytamsf/32/63_2.png) [@tonytamsf](https://forum.antennapod.org/u/tonytamsf)
#### Post date: [October 30, 2021, 1:19pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/11 "2021-10-30T13:19:31Z")

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> [@ByteHamster](#):
>
> AntennaPod - Podcast Player

In the United States, the the word Player is more widely use

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<div class="post-metadata">

### Author: ![gomezz](https://forum.antennapod.org/user_avatar/forum.antennapod.org/gomezz/32/720_2.png) [@gomezz](https://forum.antennapod.org/u/gomezz)
#### Post date: [October 30, 2021, 1:34pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/12 "2021-10-30T13:34:37Z")

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My view is that we should go back to calling such apps Podcatchers.

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<div class="post-metadata">

### Author: ![ByteHamster](https://forum.antennapod.org/user_avatar/forum.antennapod.org/bytehamster/32/4041_2.png) [@ByteHamster](https://forum.antennapod.org/u/ByteHamster)
#### Post date: [October 30, 2021, 5:28pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/13 "2021-10-30T17:28:01Z")

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The problem with “podcatcher” is that it doesn’t contain the word “podcast” and is not known by many of the people who discovered podcasts only recently.

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### Author: ![keunes](https://forum.antennapod.org/user_avatar/forum.antennapod.org/keunes/32/61_2.png) [@keunes](https://forum.antennapod.org/u/keunes)
#### Post date: [November 4, 2021, 9:47pm UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/14 "2021-11-04T21:47:24Z")

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I would also go for adding ‘Podcast Player’

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<div class="post-metadata">

### Author: ![system](https://forum.antennapod.org/uploads/default/original/2X/3/3c7b7383b59ca5ff7c2c145444e45bd1436aa6c1.png) [@system](https://forum.antennapod.org/u/system)
#### Post date: [February 25, 2022, 8:11am UTC](https://forum.antennapod.org/t/seo-help-raise-awareness-of-antennapod-in-google-play-store/636/15 "2022-02-25T08:11:42Z")

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